
5 Ways to Boost Your Customer Retention with Email Marketing
Customer retention is always a top priority for any company. It’s important to build long-lasting relationships with customers, and it can lead to increased revenue. However, achieving that goal can be difficult, especially if the company doesn’t have enough money or time to dedicate specifically for customer retention. Fortunately, there are several ways you can […]

Ask for Record Samples Before Buying Email Lists?
Buying email list from unfamiliar sources is risky. It is one of the main reasons why digital promotions fail to achieve the right results. If you have been ignoring this dark red signal or refusing to make adjustments, it will be hard to recover the losses. Even competitors may take away key customers under your […]

Data Appending: How to Make a Data-driven Business Decisions
More data doesn’t always lead to better insights. However, it is still an opportunity for you to leverage your marketing resources and understand how your customers are reacting to your campaigns. Data plays the back-end support to your marketing results. A recent study shows that in Q3, 2016 most marketers continued to experience success with […]

Best Practices for Maintaining Data Hygiene
The rate at which your customer database decays is 30% annually and this is a conservative estimate. Maintaining data hygiene is critical for your business’s success. Find out how you can keep your data clean by following the steps mentioned in this article. Data is at the core of every business decision these days. […]