Why buying an email list is always a good Idea?

Why buying an email list is always a good Idea?

Growing your business is one of the hardest things to do, even when you have a copy of “Business For Dummies”. Fortunately, there’s a very handy helper that can take your business to the next level in no time. Meet Email Lists. Email lists are marketing tools that can help your B2B business in several […]

How to Save Time on Building Email Marketing Planners

How to Save Time on Building Email Marketing Planners

Unlike sales, today’s digital marketing practices have very little scope for spontaneity, and impulsive maneuvers. Each customization, leeway is thought through, while provisions are made for uncertainty. The more planned your approach, the better your marketing success. Good news is, today’s digital medium is also capable of providing you enough data to web your closely-knitted […]

Best Practices for Maintaining Data Hygiene

Best Practices for Maintaining Data Hygiene

Copy: The rate at which your customer database decays is 30% annually and this is a conservative estimate. Maintaining data hygiene is critical for your business’s success. Find out how you can keep your data clean by following the steps mentioned in this article. Data is at the core of every business decision these days. […]

Is It Better to Purchase Email Lists before GDPR, or after?

Is It Better to Purchase Email Lists before GDPR, or after?

The entire world is tripping over losing out EU’s potent virtual data-market in wake of its new legislative data protection reform. Though, to tell the truth, the General Data Protection Regulation (GDPR) is simply replacing an old directive ammended in another millennium, to handle a data-driven ecosphere that has evolved much ahead of its times. However, GDPR’s impact […]

The right way to add intelligence in your B2B customer databases

The right way to add intelligence in your B2B customer databases

Why Does Your Business Need B2B Customer Databases? Businesses like yours are leveraging data-driven strategies to challenge the old marketing norms. This includes a cohesive data-awareness culture to encourage Sales and Marketing wings in seeking new perspectives, take risks, and leverage B2B customer databases to establish a close-knit network for businesses. In the current B2B landscape, businesses are striving to maintain, develop and […]

The Most Practical Measures to Boost Your Technology Users List Potential

The Most Practical Measures to Boost Your Technology Users List Potential

The technology users list currently under your disposal serves as the readymade access port to your ideal buyer market. But even the chosen ones have their best picks. Connecting to prospects who connect with you is the basis on which each targeted user-group (install-base) is evaluated upon. High time for you to do the same, […]

Bad Data: Organizational Cancer that Can Kill Your Business

Bad Data: Organizational Cancer that Can Kill Your Business

Social copy – Bad data has an adverse impact on a business marketing and sales efforts. Find out just how harmful bad data is and how it can cripple an organization. Every marketer worth their salt knows just how important the quality of data is. Without useful data, no marketing efforts can ever reap ROI. […]

How can you Use Artificial Intelligence from Lead Generation to Lead Conversion

How can you Use Artificial Intelligence from Lead Generation to Lead Conversion

 Introduction Artificial Intelligence will be the ultimate version of Google – A search engine that would know exactly what you wanted before you even expressed your desires and would deliver it to you AI is gaining such prominence that 78% of brands either have already implemented or are willing to implement AI in their business […]

How to Know When NOT to Purchase Email Databases

How to Know When NOT to Purchase Email Databases

If your list is bad, the first thing that will be hurt is your email deliverability. Poor deliverability will result in poor open rates, poorer click-throughs, and worse conversions. And like the one rotten apple in the basket, one bad email list will contaminate your campaign statistics bunch. Save your marketing ROI. Don’t purchase email […]

Why Total Addressable Market is an Essential Metric in Your Business Plan

Why Total Addressable Market is an Essential Metric in Your Business Plan

“Market” is an oceanic term in business. It encompasses a universe within itself and includes consumers of every kind. Total Addressable Market (TAM) also known as Total Available Market, on the other hand, is a usable, revenue-generating chunk out of the “Market” actually available to a business to sell to. When you go to a […]