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How to Make a Data-driven business out of Data Appending

How to Make a Data-driven business out of Data Appending

Mukundan A P June 17, 2021

More data doesn’t always lead to better insights. However, it is still an opportunity for you to leverage your marketing resources and understand how your customers are reacting to your campaigns. Data plays the back-end support to your marketing results. A recent study shows that in Q3, 2016 most marketers continued to experience success with […]

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Best Practices for Maintaining Data Hygiene

Best Practices for Maintaining Data Hygiene

The rate at which your customer database decays is 30% annually and this is a conservative estimate. Maintaining data hygiene is critical for your business’s success. Find out how you can keep your data clean by following the steps mentioned in this article. Data is at the core of every business decision these days. The […]

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List of Fortune 500 Companies That Use SAP for Data Management

List of Fortune 500 Companies That Use SAP for Data Management

As of Now, SAP ERP’s global value stands at $57.58 billion! The popularity of the ERP software lies in its all-inclusiveness – from integrated to cross-functional dealing processes, SAP offers businesses with them all. Plus, it is considered to be the most in-demand ERP software for businesses with highly complex internal and external operations. No […]

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Top 7 B2B Technology Data Providers

Top 7 B2B Technology Data Providers

It’s a data-driven world, and there’s a lot that can go wrong for marketers, especially tech marketers. These professionals are called to walk a rather narrow path where leaning towards either of the extremes can be harmful – ignore data, and you lose lucrative sales opportunities, have volumes of it, and you risk getting drowned. […]

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Prospecting with Amazon Web Services (AWS) data

Prospecting with Amazon Web Services (AWS) data

Amplify your marketing success up to 5 fold: with Amazon Web Services (AWS) Users Email List Increase and improve engagement while prospecting with a qualified list of AWS users Prospect with the people that matter the most is the decision-making hierarchy Amazon Web Services (AWS) has become a popular choice for many organizations to develop, […]

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Breaking myths about the ideal customer profile

Breaking myths about the ideal customer profile

Mukundan A P May 13, 2021

As successful strategies work in the digital space, we learn hard-core lessons about identifying real customers. Based on their buying pattern, an ideal profile is carefully made to target others. Because of myths surrounding their specific characteristics, at times, strategies do not bring desired results. ‘If a customer complains he may not return’ is precisely […]

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Build your customer base with Salesforce customer lead list

Build your customer base with Salesforce customer lead list

Expand your Customer Base at 5x the Speed: Know Who is using Salesforce and Why Bring speed and agility into your lead prospecting with Salesforce users database Streamline your marketing efforts with lead data list of segmented buyer personas and an array of intelligence fields The Salesforce customer base is massive and you have Fortune […]

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Identify Top 10 and Best B2B Data Providers for Your Business

Identify Top 10 and Best B2B Data Providers for Your Business

What is B2B data? Business-to-business data consists of a business-related database that can be used to escalate your sales and marketing campaigns to build and expand lead generation outcomes. Whether it’s demographic or technographic information, it helps your businesses identify high-quality prospects. Technographic data will help in creating a segmented target audience for better business […]

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Best Practices for Data Appending

Best Practices for Data Appending

Mukundan A P April 22, 2021

Marketing campaigns have changed a lot over the few years. In today’s age, you need to own a solid contact database of your customers and potential leads to conduct a successful marketing campaign. The most successful marketers engage their target audiences with excellent content and rely on different kinds of data to determine which information […]

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Top Email Appending Mistakes To Avoid

Top Email Appending Mistakes To Avoid

Having accurate customer contact information is like gold dust for business marketing teams. This allows businesses to get in touch with consumers and B2B contacts directly. Not only does such a communication save time, but it also saves effort in redirecting clients to the business website. A wrongly typed email address or an outdated email, […]

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