Data is the ultimate point of access to any business in understanding their customer preferences rightly, and this data whether […]
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With an impressive ROI of $36 for every dollar spent, emails rule the marketing world. It not only helps generate
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If there is one component every B2B marketing should have in their marketing mix, it is inbound marketing. Inbound marketing
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B2B visitors are hard to please. Even when they’re sure about a proposition, most of them would still abandon without
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More data doesn’t always lead to better insights. However, it is still an opportunity for you to leverage your marketing
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On 8th January 2020, the Duke and Duchess of Sussex stepped down as “senior” royals. And on 9th January 2020,
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“Market” is an oceanic term in business. It encompasses a universe within itself and includes consumers of every kind. Total
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Does your B2B data enable you to effectively utilise the GDPR advantage? If you don’t have an immediate answer to
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A new year is knocking at every Berth of your ship (Business). It’s that time of the year when engines
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