5 Winning Ways to Include Social Media in Your Email Marketing

5 Winning Ways to Include Social Media in Your Email Marketing

Debottam Dutta September 28, 2022

With an impressive ROI of $36 for every dollar spent, emails rule the marketing world. It not only helps generate new leads in the sales funnel but also focuses on keeping existing customers engaged. But do you know that email marketing isn’t the only high scorer in marketing? Email marketing has new competition in town […]

3 Essential Ways to Get Data Verification Right

3 Essential Ways to Get Data Verification Right

British mathematician and entrepreneur Clive Humby once quipped, “Data is the new oil.” And how this statement holds true, even in 2022! Like oil, data is valuable, sought-after, and serves as the fuel to accelerate the success of countless marketing campaigns. Neither data nor oil can be used in their crude form. To be actionable, […]

Sales and Marketing Operating in Silos? Here’s How to Bridge the Gap

Sales and Marketing Operating in Silos? Here’s How to Bridge the Gap

Tenzin Geychok September 14, 2022

“United we stand, divided we fall” – Call this phrase a cliché, but it is true, especially for sales and marketing that cannot get along and work together. Even though the two are different operations, the end goal is the same – generate sales. So, why is there a need for an iron curtain between the two […]

Top 10 Ways To Grow Your B2B Marketing Email List In 2022

Top 10 Ways To Grow Your B2B Marketing Email List In 2022

Mukundan A P September 6, 2022

Did you know that you can earn at least $36 for every $1 spent on e-mail marketing? Yes, B2B email marketing lists are the most effective communication channel for any brand or company. They can help you build a large and robust customer base in no time. But for that, you need to have an […]


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