Make the Most of Your B2B Sales Leads with AI-based CRM

Make the Most of Your B2B Sales Leads with AI-based CRM

We’re not sure if AI will take over the world, but it is rapidly making its way into CRM. Businesses are using this powerful tool to make the most of their B2B email list, fuel decision-making, and offer a better experience to their customers. AI has made it easier than ever to predict customer behavior […]

The B2R2C Marketing Model and What it Means for You

The B2R2C Marketing Model and What it Means for You

Karthikeyan L. (Gary) June 16, 2022

AI-powered bots have served as a helpful interface for navigating the internet. Whether you need to perform a Google search, play music, or get customer support, AI is there for you. Unsurprisingly, AI-enabled bots, voice search devices, and other smart devices also play the middleman in consumers’ purchase decisions. 18% of millennials use Amazon Alexa […]

How Is Artificial Intelligence Reshaping The Email Marketing World?

How Is Artificial Intelligence Reshaping The Email Marketing World?

Mukundan A P September 21, 2021

Email is a critical part of how all organizations communicate, but the system is flawed by two limitations: spam and poor deliverability. To utilize email addresses for campaigns that others can trust, you must first take steps to create a sender reputation through built-in anti-spam measures such as Sender Policy Framework (SPF) and Domain Key […]

How to Use AI In Your Lead Generation Efforts

How to Use AI In Your Lead Generation Efforts

Debottam Dutta December 26, 2019

 Introduction Artificial Intelligence will be the ultimate version of Google – A search engine that would know exactly what you wanted before you even expressed your desires and would deliver it to you AI is gaining such prominence that 78% of brands either have already implemented or are willing to implement AI in their business […]

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