For an independent consultant, time is money, irrespective of the industry you belong to. Finding creative ways to save time can reduce stress and build up more efficiency. Here are 13 ways how consultants can do it: 1. Follow the two minute rule of thumb: There are many business related tasks for a consultant …
13 ways how consultants can save more time and money Read More »
The more relevant concern would be: does AI do a better job than your digital marketing team? AI mechanics is advanced quite a lot in the recent years, but has it acquired the acumen to replace human intuition? Maybe not, but it has taken out the need of “gut feelings” altogether in today’s world of data-driven marketing. …
A new year is knocking at every Berth of your ship (Business). It’s that time of the year when engines are oiled, anchors are changed, and wrecks are cured with proactive measures and the apt technology that ensures security. Although unknown, 2018 is all set to become the most adventurous itinerary for businesses across the …
The Tech Market in 2018 According to Forrester, the growth in purchases of technology software, hardware, and services by European businesses and government measured in Euros will increase by 2.2 percent in 2018, while for the USA they will face a growth ratio of 4.8% in 2017 and 5.2% in 2018. Highlight of the European Tech …
B2B Businesses: Expect the Best From European and US Tech Market in 2018 Read More »
Mukundan AP, our Head of Operations (HOO) in Data, has recently shifted base to Singapore to oversee Champions Group’s global data operations. Champions Group, a Singapore-enlisted multinational (MNC), is an umbrella corporation rooted into real estate & infrastructure, information technology (IT), global tourism, and many more business verticals. Champions Infometrics, the IT division of the …
Span Global Services Head of Operations Shifts Base to Singapore Read More »
After training 500,000 people in 5 different continents, it was our turn. As data partners to the IDMA Leadership Meet, Span Global Services was proud to host one of the most influential keynote speakers of United States and the world – Doug Dvorak. Who is Doug Dvorak? By his website, Doug is well-known for his …
Marketers are struggling to maintain their ‘Being where the customers are’ resolve. And that is partly because of the new technological revolution now taking place in the B2B digital space. Data inputs from interconnected daily devices (IoT) and intricate online customer interactions (e-commerce etc.) is making the customer data framework more complex than ever. Some …
Actionable Data from Automated Data Management – Your New Campaign Idea! Read More »
PR officials have a set game-plan to promote single refrigerator units for retail. Selling the same refrigerator in bulk to B2Bs makes their lives miserable. Creating the “buzz” for technology marketing brands needs more involvement from marketers. Why is it so difficult? – Technology needs for businesses are specific – to the very last detail – …
Proper Technology Marketing is Impossible without It Read More »
Newsletter > CTA > Landing Page > Registration Form Email > CTA > Landing Page > Opt-in/Registration/Sign-up Form Website > Random Page > Subscription Form Offer CTA > Landing Page > Offer Registration Form… Try out a zillion combinations. All digital marketing page-flows will end up in one lead capture form or the other. There …
6 Subscription Form Optimization for Email Marketing Services Read More »
Economic turmoil, terrorist attacks, and the States’ defunding on Planned Parenthood later, you might feel your average year went pretty disappointing. Well, we all have our whines and groans to carry forward to the New Year. Looking towards the technology market on the other side, you might find a different story altogether. Leaving out a …
