One of the most charismatic leaders at Span Global Services, Edward assists strategic planning initiatives that help to promote an overall brand image of excellence. George is also a renowned B2B brand evangelist and blog writer. Backed with 15 years of client management expertise, George currently helps businesses achieve success through data-driven digital techniques. He ardently follows the lead by example principle and helps to maximize business performance of the organization and its clients. 
Span Global Services Head of Operations Shifts Base to Singapore
Mukundan AP, our Head of Operations (HOO) in Data, has recently shifted base to Singapore to oversee Champions Group’s global data operations. Champions Group, a Singapore-enlisted multinational (MNC), is an umbrella corporation rooted into real estate & infrastructure, information technology (IT), global tourism, and many more business verticals. Champions Infometrics, the IT division of the […]
Got Motivated with Doug at IDMA Leadership Meet
After training 500,000 people in 5 different continents, it was our turn. As data partners to the IDMA Leadership Meet, Span Global Services was proud to host one of the most influential keynote speakers of United States and the world – Doug Dvorak. Who is Doug Dvorak? By his website, Doug is well-known for his […]
5 Priority Attributes to Say that Your Database Segmentation Game is on Point
Despite advancements in marketing technology, channel marketing and interactivity, the one consistent thing that customers expect from marketers is – Value. Genuine value – that is tangible and quantifiable! Get this on point, and your marketing and sales results will be on track. Value is something that has a different meaning to each client. While […]
A Complete Guide to Event Lead Generation
Technology Intelligence Trends 101: In our earlier episodes, we had a look at how not to repeat the Pokemon GO mistake, had a Game of Thrones breakdown of 2017’s content marketing trends, and saved the digital kind from a robot army invasion. READ S01E01 | Avoiding the Pokemon GO Disaster READ S01E02 | 2017 Content […]
Digital Marketing Gurus Speak on 2016’s Golden Goose Chase – ChatBots: S01E03
Technology Intelligence Trends 101: S01 E03 In Span Global Services’ lead-up for #RoadtoDF16, we will be talking about the latest happenings in the technology fora and our respective takes on each topic. In our last episode, we spoke about the coming year’s content marketing trends. This time, we are going futuristic. It’s a robot army […]
The Fitting GoT Character Chart for 2017 Content Marketing Trends: S01E02
Technology Intelligence Trends 101: S01 E02 In Span Global Services’ lead-up for #RoadtoDF16, we will be talking about the latest happenings in the technology fora and our respective takes on each topic. In our first episode, we had a Pokemon-ish comparison of the Technology market. Read the second episode of our special: about the King […]
Technology Intelligence Trends 101
Technology sector’s best brains are coming together in San Francisco to discuss the world of software, digital, IT and others. Dreamforce 2016 is happening, and we are seeing a lot of notable market trends that deserve a word, but are not being as highlighted as they should be. In Span Global Services’ lead-up for #RoadtoDF16, […]
Tech Intelligence to Trim Your Data Edges, Influence IT Buyers
Let’s take a Newtonian look at your company’s data: If 1 byte = 1 apple 1 kilobyte = 3 orchards of apples 1 Megabyte = Apple production of the entire world (not to mention I-phones, I-pads and other Apple products). Just imagine how much one petabyte data would look like. And to say that, our […]
Ask Questions that Phone Appending Buyers Should Ask
You go to an exquisite five-star restaurant and finally order what the waiter chooses for you. You don’t do that. If you are addicted to working on a tight budget (like we marketers often are), you won’t even bother to ask about the Specials. Buyers’ time is important. That is not only to show off […]
How Will Email Appending Improve Your Business Campaigns?
It is a relieving and alluring moment when your next business meeting is cancelled, or when you don’t have to spend the next hour on a conference call with a faceless entity. The same, and much more can be achieved with the help of an email thread. There is a significant advantage to this. While […]
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