Tech insights

Using B2B Email Lists for Lead Generation

Integrate your hottest leads into your CRM with Span Global Growth Experts.

Align high precision campaigns with our 6-stage lead acquisition with meticulously designed sales funnels to drive 7X ROI for a diverse industry client base.

We begin by building a pre-qualified, custom B2B audience email data repository that is enriched with valuable insights.

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Office Mailing Addresses LinkedIn Accounts & IDs Targeted Customer Accounts
Direct Dials and Mobile Numbers Technology Stack Revenue and Growth
Official Email ID Job Vacancy Growth Tech Adoption and Transformation
Current Organization Targeted professional customers Strategic Investors and Partners

Procedures Deployed to Reactivate Old CRM Contacts and Replenish it with New Lead Data Fields

Email Appending with B2B Email Lists:

Replace old and redundant email addresses in your CRM and data repositories to align carefully crafted digital marketing campaigns that include email marketing, LinkedIn Ads, Facebook Ads, Google Ads, and more.

First and Last Name Append with B2B Email Lists:

Match email lead database and CRM with the right first names and last names of your most prospective targets to run email marketing automation campaigns with personalized communication.

Company Name Append with B2B Email Lists:

Add the company name in the database of your leads with their official email addresses matching your target’s current organization to help sales in their prep work before contacting the customer.

Phone Appending with B2B Email Lists:

Along with a list of email IDs accurately matched with the names, job titles, and current company details, you can now get your prospects’ direct dial numbers or phone numbers for tele calling.

Role & Title Appending with B2B Email Lists:

With the email addresses matched to your prospective leads’ current organization, you can also add more information about their new role and job title to adapt your communication.

Mailing Address Appending with B2B Email Lists:

This data appending service is especially useful for marketers who want to instill a sense of trust by sending direct mailer communication, company magazines, or brochures to prospects.

Lead Profiling with Accurate Email List Database:

There are overall 72+ targeting filters that you can use to build your most prospective target audience view. So that you not only put a face to every lead from the database but also draw valuable insights that help create high-converting email marketing campaigns.
Bigger than Zoominfo

Build Your Lead Pipelines and Custom Audience with B2B Email Data

Send prospective customers personalized Ads, destination pages, and emails marketing hooks.

Here’s how you can generate B2B email leads to connect with and segment them broadly under the following funnel types:

Lead Profiling and Funnel for Cold Prospects

Identify customers who have a specific need that matches the type of product or service you offer but they have never heard of your brand before.

Lead Profiling and Funnel for Warm Prospects

Identify customers that have interacted with you in the past and can be targeted once again by sending messages to their current official email inboxes.

Lead Profiling and Funnel for Hot Prospects

Identify and track customer behavior to show them with follow-up funnels, offers, and consulting that answers their buying decision needs.

Walk your target audience through personalized funnels and sales qualification journeys by using vetted and verified prospective audience emails.

Gain intent signals and insights from email campaigns first.

Match it with “visitors” returning to your website for either further investigation, comparing features, or understanding the offer pricing model.

You don’t want to lose out on such audience interest and tracking your hottest leads cannot happen without you making a beginning by leading them into your engagement cycle.

Here is how we deploy email-powered engagement cycles and tracking to get your leads hooked on until the most prospective customers convert.

Steps to transform ‘Email Targets” to “Returning Website Visitors” and finally “Paying Customers”

  • Make a beginning sending intent capture pages that offer gated advice to your customers.
  • Prepare pre-determined follow-up nurture sales pages that offer more value to customers.
  • Based on whether customers take decisive action or drop-off, have a triggered response.
  • Run up-sell or cross-sell campaigns combining email, LinkedIn, Messenger, and SMS marketing.

Our seasoned Lead-Gen Campaign Account Managers will show you how to capture buying intent with updated contact information, so you keep generating new leads to follow-up with again and again, even after they leave your offer page!

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